Widzew Lodz FC

We have collaborated with the club in the area of business development and marketing management. We were responsible for complex marketing and sales operations.

We were leading many non-standard business initiatives. We supported operations on the day of the match. We did a lot in conceptual work, working on business and marketing strategies.

We initiated pioneering actions in sport business in Poland. We co-created complex licensing programme and process management initiatives.

We conceptually analysed and developed multidimentional CRM strategy with precise plan of transformation projects. We hope that the concept will be soon materialized


"Euro 2012 - I see no other way out, in addition to success"

— Michel Platini

"Plans are worthless, but planning is everything"

— Eisenhower

"Being the richest man in the cemetery doesn’t matter to me... Going to bed at night saying we’ve done something wonderful... that’s what matters to me."

— Steve Jobs

"CRM cannot be installed but must be adopted"

— Don Peppers

"If there is something we cannot do more efficiently, cheaper and better than our competitors, there is no point in doing it and we should hire for this job someone who will do it better than us"

— Henry Ford

"Time is the friend of the wonderful company, the enemy of the mediocre"

— Warren Buffett


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